Andrew Horder
creator of OPPORTUNITY MATRIX™

After years of trying all sorts of decision- making and prioritisation tools, I realised that you can't analyse complicated issues - like what to concentrate your time on for best results - on just one dimension. So I created Opportunity Matrix™

 

"It was an eye opener; I had been struggling to maintain the correct amount of time on the projects which mean more to me because I was trying to do everything at once! This exercise has provided clarity, challenge and a prospective of the future development of my business .... all in a simple to use, very well explained few hours"


Joan Callaghan
Keeping businesses in business

OPPORTUNITY MATRIX™ uses a powerful analysis to create
an easy-to-understand picture of which projects are going to be
the best to take you and your business where you want to go.

How does it work?

Business has changed immeasurably in the last 10 - 15 years, and project management has had to move with it. It doesn't matter if you're working for a dot com like lovemoney.com or a traditional 'bricks and mortar' company like Ford, the ability to track the progress of prioritize projects is vital. Opportunity Matrix can maximise your projects' overall efficiency by helping you to allocate your time, money, effort and resources to the best projects for you.

Using a balanced scorecard approach, the tool takes you through the process of rating your projects on two dimensions:

Attractiveness

• How much do you want to do the project
• How motivated are you to make it work?

Viability

• How likely are you to make the project work
• Will you actually make some money at it?

Your ratings are plotted onto a simple-to-understand chart, helping you to see clearly which opportunities to focus on first.

It's important to realise that the online analysis tool is just that - a tool. The real work - and benefit - comes from the thought process you have to go through to fill in the data. We find that clients get the most out of Opportunity Matrix when they use a consultant to question and challenge the criteria they define and the scoring they give each opportunity. Having to explain your thinking to someone else often surfaces assumptions and reveals holes in the logic, which is why the best programmes we offer involve either face-to-face meetings or telephone and web-based sessions with a consultant. To see the value previous clients have gained from their programmes, see the "Clients" page.

Click for a Video on the Online Analysis Tool